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Online Resumes with "Information Architecure"
ACCOMPLISHMENTS Audience Development & Engagement Strategy Traffic analysis indicated declining KPI's of overall audience engagement & conversion. Analyzed data, led demand generation efforts, secured link sharing partnerships, revised content, redesigned websites, adjusted SEO tactics. Overall traffic +22%, SEO/Social +32%, digital conversion +39% over 2 years. Product Development & Processes Traditional revenue declining,...
Tags for this Online Resume: Project Management, Agile Methodology, Ecommerce, Email, Data & Analytics, P&L, Digital Web Operations, Interface Design, POS, Digital Strategy, Digital Publishing, User Experience, Information Architecure, Demand Generation Marketing, SEO, SEM, Marketing Automation, Digital Product Development, Digital Technology, Application Development, Procurement & contract negotiation