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RssNational Account Manager

16+ years of success with high profile consumer goods companies like Meredith Corporation and Time Warner Sales and Marketing. • Drove revenue gains of 6% in a touch economy for Meredith Corporation • Increase display over 20% in key regional and national chains • Overachievement of sales goals for past 12 consecutive years • Winner of Presidents Award at Meredith and Lead Sales Award at Time Warner Retail

Account Manager

Cranston, RI

About Me

Industry:

Marketing & Advertising

Occupation:

Account Manager

Highlights:

• Drove revenue gains of 6% in a touch economy for Meredith Corporation • Increase display over 20% in key regional and national chains • Overachievement of sales goals for past 12 consecutive years • Winner of Presidents Award at Meredith and Lead Sales Award at Time Warner Retail o Successfully negotiated shelf strategy at retail for all Meredith Brands to support the development and execution of merchandising strategies that enhance in-store communications through a first-rate understanding of shopper attitude behavior, resulting in consistent display quality and quantity to drive impulse purchases as consumer’s checkout. Examples: Increased front end display in Ahold USA divisions by 20% (over 10,000 displays in 700+ stores), Expanded displays in CVS resulting in over 13,500 displays in photo, cosmetics and pharmacy sections. o Developed and sold in major newsstand promotional opportunities for our brands with newsstand components at store level, including such programs as the CVS ExtraCare, HarrisTeeter VIP, Hudson Retail Airport Display, Shoppers Drug Mart Optimal Program and more. One example is a cross-merchandising fixture in Walmart Canada for Diabetic Living Magazine which resulted in an 83% increase in sales. Hudson Airport promotional programs increased volume year over year from 1.6 million to 2 million across our line of products.
 

Education level:

Bachelor

Will Relocate:

Yes

Location:

Cranston, RI

Major Responsibilities

Managed newsstand magazines distribution (DSD), sale, display, profitability and other key objectives within a designated region, through sound management of broker personnel and direct interaction with wholesale and retail personnel. Assigned retail chains represent over $50 million in sales annually. Region fiscal management includes attention to display, incentive, promotion cost, and expenses, with all decisions based on assigned budgets, objectives and P&L's. Provided insights regarding assortment, space requirements, share of shelf, and financial productivity for category reviews to drive market share. Served as the primary contact with chain, broker, and wholesale decision makers to ensure the proper treatment of our product. Managed all aspects of East Coast USA and Eastern Canada Accounts including CVS, Rite Aid, Walgreens, Publix, Food Lion, Bilo, Loblaws, Sobeys, Shoppers Drug Mart, Walmart Canada, Home Depot, Deca and more.

Work Experiences

12/1999 - 4/2012

Meredith Corp.

Manager

  • Managed newsstand magazines distribution (DSD), sale, display, profitability and other key objectives within a designated region, through sound management of broker personnel and direct interaction with wholesale and retail personnel. Assigned retail chains represent over $50 million in sales annually. Region fiscal management includes attention to display, incentive, promotion cost, and expenses, with all decisions based on assigned budgets, objectives and P&L's. Provided insights regarding assortment, space requirements, share of shelf, and financial productivity for category reviews to drive market share. Served as the primary contact with chain, broker, and wholesale decision makers to ensure the proper treatment of our product. Managed all aspects of East Coast USA and Eastern Canada Accounts including CVS, Rite Aid, Walgreens, Publix, Food Lion, Bilo, Loblaws, Sobeys, Shoppers Drug Mart, Walmart Canada, Home Depot, Deca and more.

Education

Skills

Keywords