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RssSales Executive

Entrepreneurial minded leader, experienced and highly accomplished Business Development Sales Executive with knowledge of all sales process, demonstrating solid analytical and team management skills. Proven track- record of prospecting and generating new business through strategic negotiation while cultivating new relationships with key decisions makers. Develop new accounts through effective cold- calling and networking initiatives, leading to sales quota achievements year-after-year. Currently seeking a Business Development Sales Executive Management position that allows for an opportunity for advancement by bring 14+ years of sales achievements in various market segments.

Advertising Sales Agent

Miami, FL

About Me


Sales & Sales Management


Advertising Sales Agent

Education level:


Will Relocate:



Miami, FL

Work Experiences

4/2006 - 4/2009

American Society of Composers, Authors & Publishers (ASCAP)


  • Developed, implemented, directed all Outside B2B sales initiatives and reported all results to the Vice President through report analysis of sales, new market trend, opportunities and ROI. Responsible for licensing all publicly performed copyrighted music in Miami, Puerto Rico, Key West and Virgin Islands either live or recorded. Responsible for all expense reporting to the CFO, securing the most cost effective travel expenses and solutions, rewarded for decreasing company travel expenses by 20% and increased territory licensing sales by 90%. Created strategic demographic marketing plans, analyzing and targeting client ROI initiatives to increase sales and track progress against goals. Consistently received excellent performance reviews based on amount of sales, prospects generated, contracts closed and new employee’s trained. Results driven ability to identify key decision makers, understand their needs and building lasting relationships. • Consistently achieved 150% of a $23,000 Monthly New Business Goal through lead generation, prospecting, cold- calling, and contract negotiation. Averaged over 150% of goal on a monthly /annual basis as a Sales Account Executive with ASCAP, generating over $350,000 Annually in sales for Miami, Puerto Rico, Key West and Virgin Islands • Most recently recognized for national and international “Rookie of the Year”, where my team was awarded “Team of the Year” and I was promoted to the coveted position of “Lone Ranger of the Year” resulting in 3 prestigious awards which I held and was awarded throughout my tenure • Earned “Over Achiever” Award every month for exceeding organizational goals, success predicated on contract negotiation skills building and maintaining a loyal customer base • Exhibited effective, proven expertise of using creative initiatives customizing Salesforce© as a tool to streamline a home office allowing 75% travel availability for face to face client meetings in Puerto Rico, Virgin Islands, Key West and Miami, focusing client objectives (Continued 2 of 2) • Earned largest sales region for proven sales results, energetic fresh fast forward approach and effective use of travel time where my fluent abilities in Spanish speaking and translation skills were utilized • Consistently earned highest quarterly bonuses awarded for exceptional sales in excess of 25% of targeted goal

2/2004 - 2/2006

Global Satellite USA


  • • Results driven, expert in prospecting, cold-calling, negotiating contract, consultative selling, and partnering with others. • Kept high profiles in the Government and business community • Developed long-term accounts strategies that increase profits and assisted in cultivating long-term relationships with C-Level Executives • Produced costs opportunities in remote Sat Com products to support repeat sales in international markets; Europe, Caribbean, South America, Middle East, and ensured companies high ROI • Determined in finding additional revenue opportunities through product branding, global markets research and sales incentives • Created and presented proposals for developing volume contracts, increase market shares and cost levels

12/2002 - 12/2010

Spectrum Communications International


2/2002 - 2/2004

ANEW Broadband Inc., Cima Group


  • • Carry out client presentations expressing the value plan of products, solutions, and service offering • Handle product sales increase, individual sales efficiency and account bases by assessments sales activity plan • Established and executed plans for tactical accounts that go beyond expectations in profits maintenance/increase, account profitability, and customer satisfaction • Directed promotional agendas including, retention, leads, reactivation, and information base marketing strategies • Accountable for completing sales objectives and evaluated performance weekly and month through audit reports • Ensured the customer agenda, needs, and satisfaction were met with expertise