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RssSenior Marketing and Sales Professional - 10 years expierience - VOC, Stage-Gate, CRM, P&L Management, Strategic Planning

Accomplished, decisive, and knowledgeable Sales and Marketing executive with over 10 years’ experience in innovative, profit oriented business. Recognized for building strong brands using integrated marketing methodologies. Key contributor to strategic business planning with experience leading, managing, and developing long-range growth plans. Respected as a dynamic team leader and creative solutions provider. Demonstrated track record related to business development and sales management skills looking for a new challenge.

Manager

La Grange, KY

About Me

Industry:

Marketing & Advertising

Occupation:

Manager
 

Education level:

Bachelor

Will Relocate:

Yes

Location:

La Grange, KY

Work Experiences

4/2007 - 10/2010

Whip Mix Corporation

Manager

  • Managed and administered product planning, design, development, documentation, and commercialization throughout the product life cycle. Gathered and prioritized product and customer requirements, defined the product vision, and led R&D, engineering, sales, marketing, and operations to conform to ISO 9001 quality procedures and FDA 510(k). Developed the core positioning and messaging for the product. Maintained expertise with respect to the competition. Worked with numerous external third parties to assess partnerships and licensing opportunities. Set pricing to meet revenue and profitability goals, developed sales tools and collateral, and briefed and trained the sales force.

1/2005 - 3/2007

Henkel Corporation

Manager

  • Generated comprehensive marketing campaigns using information gleaned from the sales database and Voice of Customer (VOC) visits. Tracked salespersons’ successful closes and determined how individual techniques could be applied at other Key Accounts. Created incentive programs to improve salespersons’ participation. Launched market programs targeting under-penetrated markets for Loctite products. Led a team of 10 Key Account managers. Trained employees on computer applications and advised field sales representatives on ways to improve performance. Presented marketing programs to Key Accounts and educated engineers and C-Level executives on adhesive use.

Education

Skills

Keywords