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RssMarketing Professional in Search of Management Position Offering Balance, Growth, Altruism and Competitive Compensation

I am looking for one thing: Job Satisfaction. Included in that are four critical components: balance, growth, altruism and competitive compensation, in that order. With regards to balance, in my professional role I desire balance between the strategic and the tactical. In the broader sense, I desire balance between work and private life. With respect to growth, I require intellectual stimulation and challenge to maintain interest and effectiveness in a position. In any role I take on, I require a path of progression, professional challenge, and a certain degree of activity. I do not do well in repetitive, tactical jobs where no thinking or problem solving is reuired. The altruistic component of my professional life has become increasingly more important to me. It does not necessarily mean that I wish to limit myself to non-profit organizations. However, I very much want my work and/or the company for which I work to give back to society in a significant locally, nationally or globally. This can be through business model, method or product, philanthropic foundations or outreach programs. In short, I want my work to be meaningful to more than just the bottom line. Finally, with respect to compensation, I desire to be paid a competitive salary for the role I assume based on location and other determining factors. I require full medical/dental benefits. I desire 2-3 weeks of paid vacation per year. I would appreciate some sort of retirement plan, profit sharing, bonus or commission structure as well. Although compensation is important, I am not money-driven. Significantly more important to me is job-satisfaction and work-life balance.


Penngrove, CA

About Me


Marketing & Advertising



Education level:


Will Relocate:



Penngrove, CA

Work Experiences

12/2008 - 4/2009

Ecco Caffe


  • Responsible for strategic and tactical planning, overall management to include finance, operations, sales and marketing and HR. Directly responsible for: stabilizing organization; Seeking/securing investment for growth and or acquisition opportunities; Improvement of banking, vendor and customer relations; Implementation of new operations, accounting and business best practices; M&A support activity,(financial/all other due diligence reporting, working directly with acquiring company's management, change of control preparation, etc.)

3/2007 - 3/2008

Safari Books Online, LLC


  • Responsible for Enterprise (B2B) acquisition and retention, including but not limited to development, execution and analysis of integrated marketing strategy and programs for a technology company offering a subscription-based online technology reference library. Primary responsibilities included B2B marketing and lead gen programs. Secondary responsibilities included company and product positioning, brand management and the following: •B2B Marketing Strategy •B2B Lead Generation Program Development and Execution •Measurement and Analysis •Marketing Research •B2B Cross-functional Team Leader •Marketing Communications and Events Management •Direct Sales Relations and Support •Internal Marketing

2/2004 - 3/2007



  • Responsible for development, execution and analysis of Integrated Marketing Strategy and all other marketing activities for a technology and services organization focused on workforce management across multiple industries. Responsibilities included, but were not limited to company and product positioning, brand management, marketing communications and the following: •Marketing Strategy •Marketing Operations •Marketing Communications and Events Management •Web Presence •Brand Management Lead Generation •Strategic Partner Marketing •Internal Marketing •Staff Supervision

1/2002 - 1/2004

Softline Software


  • Directed all Brand Management and Marketing Communications efforts for Softline Software’s Northern Hemisphere Business Units (AccountMate Software Corporation, Business Vision Management Systems and Datafaction) offering leading edge business and financial management solutions ranging from entry level, small and mid-markets to middle and enterprise markets. Responsibilities included, but were not limited to integrated positioning and marketing for all business units and their products, creation and maintenance of web presence, marketing strategy, product launches and the following: •Brand Strategy •Marketing Communications and Events Management •Lead Generation •Web Presence •VAR Relationship Management •Budgeting •Web Marketing •Staff Supervision

1/1998 - 1/2002

Transworld Systems, Inc.


  • Responsible for development, execution and analysis of all marketing activities for a business process outsourcing firm focused on accounts receivable management across multiple industries. Responsibilities included, but were not limited to, company and product positioning, brand management, marketing communications and the following: •Marketing Communications Brand Strategy •Lead Generation •Creative Direction •Web Presence •Sales Channel/Independent Contractor Relationships •Sales Support •Staff Supervision

1/1998 - Present


Contractor / Freelance

  • Offered marketing and business consulting services to the Sonoma County small business community, serving the Hospitality, Retail, IT Services, Software and Receivables Management industries. Primarily focused on development of strategic business and marketing plans to launch new companies and/or drive growth and investment for existing companies. Service offering included: •Planning and Strategy •Brand Strategy and Development •Creative Direction •Marketing Communications •Web Presence •PR