Climber_bannerad_300x250_15s

Want your profile here?

Becoming a member is easy!

Climber.com works with you to help you advance your career by putting you directly in front of tens of thousands of recruiters in your field. Just fill out the form below to start your account.

Sign up today!



Jobs_start_here

Recruiters - Try Postings!

Postings.com™ is a must-have for recruiters who want to:

  • Find Qualified Candidates
  • Find Job orders and Post Splits
  • Be Found in Search Engines
  • Implement a Social Sourcing Strategy

RssSenior Marketing Professional Influencing Leaders

An opportunity to show by doing and lead by empowering everyone to own the process. A decidedly differently company that requires management to be mindful of individual needs and wants. Where facts and numbers justify projects, service offerings and new business. A place where all of these powerful tools are used to secure the future and achieve compelling results.

Director

About Me

Industry:

Marketing & Advertising

Occupation:

Director

Highlights:

Challenged peers, reports and colleagues to think beyond the immediate task by looking at the world and researching creative ways to make the ordinary - extraordinary. This has turned convoluted brand identities into consumer powerhouses. Deliberate consensus building achieved several brand restagings, developed master plans and increased community impact and incremental margins by 7 to more than 50 percent or, for one brand, $21MM. Leveraged a $200K budget by securing media buys that were reciprocated with quadruple matching in kind - extending an annual budget to more than a $1MM.

Ideal Companies:

Health care, Pharmaceutical, Nutrition, medical device, advertising and marketing agencies
 

Education level:

Bachelor

Will Relocate:

Yes

Work Experiences

4/2007 - 4/2008

Columbus Neighborhood Health Center

Director / VP

  • Oversight of all aspects of the marketing and communications efforts to develop, implement, evaluate and refine all communications efforts to achieve maximum impact with various constituencies. Staff lead and mentor for marketing department implementing vertical strategies to diversify revenue streams. Researching, analyzing, branding, and benchmarking D2C programs w/strong ROI.

9/2002 - 7/2007

mpact creative

Executive

  • Team leader influencing executives, identifying industry trends and market needs for growth and new business cases. Benchmarked market planning that included compelling ROI that consistently met operational targets for a myriad of industries and clients in B2B and D2C marketing and communications initiatives.

8/2000 - 4/2002

Franklin Park Conservatory

Director / VP

  • Brand champion overseeing marketing operations and leading government relations and D2C marketing that has dramatically increased brand recognition, sales, membership enrollment and financial support that has proven to be a sustainable competitive advantage for this historical institution.

4/1997 - 4/1999

Abbott Laboratories, RPD Abbott Nutrition

Manager

  • Advertising team lead who championed the extensive pharmaceutical process through medical, clinical, regulatory and legal affairs with the necessary push-backs to ensure product message/advertising communicates and FDA and FCC standards are met or exceeded to document product safety and integrity in the US market.

9/1995 - 8/2000

PRime Communications

Director / VP

  • Account lead designing consumer insights into B2B and D2C planning, public relations campaigns, presentations with the necessary push backs nurturing clients in retail, government, IT, utilities and capital equipment. Leader in RFP, staff mentor, vendor management, creative strategy and account resource allocation to meet client and agency operational targets.

Education

1995

Bachelor Degree

The Ohio State University

  • Journalism/Public Relations

Keywords