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Elsa K

Analytical Aesthete: Economics grad interested in Marketing, Design, and More

Occupation:

Marketing

Location:

Richmond, VA

Education Level:

Bachelor

Will Relocate:

YES

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Candidate for a position in strategy consulting, marketing, design research, or other positions requiring initiative, an innovative outlook, and an ability to work collaboratively. Recently completed undergraduate studies a semester early with a double major in economics and international affairs. Fluent in French. Numerate with strong analytical and computer skills. Have experience analyzing complex issues in a number of fields, ranging from luxury apparel to intellectual property.

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COMPANY POSITION HELD DATES WORKED

Style-Vision (Confidential) 6/2007 - 8/2007
Chmura Economics and Analytics (Confidential) 6/2006 - 6/2006
Capitol Region Airport Commission (Confidential) 6/2003 - 8/2003
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SCHOOL MAJOR YEAR DEGREE

George Washington University Economics 2007 Bachelor Degree
George Washington University International Affairs 2007 Bachelor Degree
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Highlights:

Style-Vision Nice, France Intern June-August 2007 - Researched cultural, economic, and social conditions in Brazil, and wrote a 27 section report on Brazilian marketing DNA and the local application of global consumer and design trends. - Assisted in developing insight into young European consumers for the Toyota Aygo design team by working with focus groups, conducting qualitative analysis of responses, and identifying indicators of trends corresponding to themes in the final report. - Updated the company database with over 100 executive contacts at major firms in the consumer products, automotive, luxury and other sectors and targeted these contacts for participation in a round table. Chmura Economics and Analytics Richmond, VA Extern June 2006 - Evaluated CEAís software for the college market and provided detailed account of suggestions for tailoring software to college students. - Attended and participated in meetings with clients, from the Virginia Employment Commission to large real estate development firms. - Maintained database of announcements of expansions and contractions of Virginia businesses. - Edited reports and impact studies. Capital Region Airport Commission Richmond, VA Intern, Marketing and Air Service Development June-August 2003 - Worked with various departments including marketing, finance, and procurement. - Conducted hundreds of interviews of customers of Richmond International Airport and analyzed the results in Excel. - Edited PowerPoint presentations and press releases and prepared marketing materials for a critical meeting with JetBlue Airways.

Companies I like:

L'Oreal, LVMH, Boston Consulting Group, Net-A-Porter, frog design, IDEO, Bain, P&G, Neiman Marcus, Saks, Target, McKinsey, IBM

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As an intern at French design strategy consultancy Style-Vision, I researched and wrote a report on applying global consumer trends in the Brazilian market for a round table attended by blue-chip firms. While interning at Chmura Economics & Analytics, I evaluated the firmís JobsEQ software for the college market, considering different user profiles and modifications in the user interface and content that could better meet their needs.
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