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Mark P

VP of Innovation and Strategic Marketing

Occupation:

Vice President

Location:

Chicago, IL

Education Level:

Master

Will Relocate:

YES

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� Innovative and strategic thinker with proven track record for increasing market share, enhancing brand position, and growing bottom-line profits by successfully differentiating and strongly enhancing value proposition being presented to customer.

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COMPANY POSITION HELD DATES WORKED

(Confidential) (Confidential) 6/2004 - Present
Manpower International Inc. (Confidential) 6/2000 - 6/2004
Fortis Long Term Care (Confidential) 6/1997 - 6/2000
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SCHOOL MAJOR YEAR DEGREE

UW-Milwaukee eBusiness 2001 Master Degree
University of Wisconsin Marketing 1987 Master Degree
UW-La Crosse Marketing 1983 Bachelor Degree
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Enhanced companys profits and market share by increasing collective volume of web traffic to sites by approximately 13% in 1 year and rapidly expanding conversion rates when leading competitors rates had plunged. Spearheaded innovations that increase companys share of wallet spend annually by 11% by utilizing up-sell and cross-sell merchandising through application of ERM and customer segmentation. Maximized customer satisfaction and minimized complaints by reducing non-revenue call center volume by 7% annually. Companys net promoter scores related to customer satisfaction are among highest in industry, with one of leading brands having score of 78+%.
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