Want your profile here?

Becoming a member is easy! works with you to help you advance your career by putting you directly in front of tens of thousands of recruiters in your field. Sign up today on

RssPerformance Improvement Expert

Strategy minded and excellence-driven sales and marketing professional with Fortune 10 experience in sales, sales management, general management and sales training. Empowering leader capable of motivating employees to create revenue and sales growth. Expertise in performance improvement, and in creating effective marketing and business development solutions. A quick study of new technology, concepts and cultures. Astute and business savvy leader well versed in B2B and B2C sales and marketing. Skilled in contract and complaint negotiations, project management, people motivation and coaching to excellence. Strengths include a win-win orientation, superior communication skills, a bias towards action, and a big picture focus.


Minneapolis, MN

About Me


Marketing & Advertising




• Successfully created a viable $750,000 Marketing/Communications Agency •Developed a seminar for C-level executives as a PR/brand enhancement technique •Effectively built an affiliated advertising/marketing agency from scratch that delivered $4M advertising/marketing revenue over a 4-year period •Awarded prestigious New Spirit of Excellence award for exemplary customer service

Ideal Companies:

Industries: Media, Newspapers, Ad Agencies

Education level:


Will Relocate:



Minneapolis, MN

Major Responsibilities

1) Surpassed growth milestones of 5.4% and 15.6 % for two separate products, in a static segment of the publishing industry 2) Coach sales and management personnel to achieve optimum results including sales net, new business development of both print and online/digital products

Work Experiences

10/2007 - 10/2008

ECM Publications, Inc

Director / VP

  • Led display advertising and marketing department for an 89,500 circulation free distribution community newspaper. • Improved performance of a failing sales department by instituting accountability measures and training sales reps in 5 step solution selling consultative process, accelerating general advertising sales and increased general advertising revenue by 26% in a six-month period • Motivated and led team of 7 outside and 1 telemarketing sales representatives to achieve $3.2M annual revenue • Led the development and implementation of new tracking and reporting processes and systems improvements, optimizing efficiency and streamlining procedures • Created and implemented new lead generation programs for effective new customer acquisition • Developed and reinvigorated online sales and digital marketing program, resulting in an additional $200,000 annual revenue • Initiated and implemented entirely new marketing communications program • Negotiated a first in the country community newspaper partnership with CarSoup •Personally handled large accounts, growing both print and online sales

10/2005 - 8/2007

Verizon/Idearc Media


9/2001 - 10/2003

TigerTodd Marketing


  • Conduct new business development and account management for independent marketing and public relations agency, concurrently while earning Masters of Business Communications degree.

7/1999 - 9/2001

LarsonAllen Search

Director / VP

  • Develop strategic alliances and new customer base for executive recruiting division of regional accounting, tax, and consulting firm.

1/1995 - 6/1999

St Paul Pioneer Press/Gusto Program


  • Implemented and directed loyalty program for metropolitan newspaper

6/1992 - 12/1994

St Paul Pioneer Press

Individual Contributor

  • Successfully sold display advertising for metropolitan newspaper • In a competitor’s home territory, increased sales revenue by 48% to $400,000 during the first year; second year increased revenue by an additional 57%. Increased client base in same territory by 53% during a two-year period



Master Degree

University of St. Thomas

  • Business Communications


Bachelor Degree

University if MN

  • Communication/Theatre Arts