SUMMARY OF QUALIFICATIONS Accomplished Consumer Products Sales Manager with an extensive range of experience including managing test markets, launching new brands, developing new territories nationally, regionally and in the Caribbean, the appointment and training of national broker sales team. MI Manufacture of Black Forest Gummies, Lemonheads, Boston Baked Beans & sales agent for Kraft chocolate OH IN Effectively worked within a matrix of departments including marketing customer service production and logistics ensure sales quotas distribution and company profit goals were achieved. Developed executed and evaluated trade promotional events through the management of trade marketing funds while reducing deduction exposure. * Developed market specific objectives sales strategies and quotas for both national accounts including Walgreens and Kroger as well as regional accounts such as Eby Brown Meijer and Kehe yielding 47% in sales growth for the region. * Gained 9 new item placements into the everyday candy schematic at Walgreens including 4 newly created items from Ferrara Pan resulting in over $3 million in new sales. Established a national broker network appointed trained developed compensation programs for this start up company that included a national launch of more than 20 Disney confection items into Food Drug and C-store classes of trade. * Developed initial sales strategy for Imagination Confections division to penetrate key customers and gain market distribution as quickly and cost effectively as possible which lead to first year sales of $18 MM. MN MI IN OH Repeatedly achieved sales distribution and forecasting goals by successfully managing a regional broker sales team creating customer specific sales strategies analyzing IRI data and trends. Successfully managed a 12 month product test market which lead to nationwide rollout of the Silvers brand into Food Drug and Foodservice accounts. * Launched the Rocher brand in the Midwest gaining over 80% market share in region within 12 months through the management of a focused and motivated broker sales team. * Achieved regional sales and distribution quotas forecasting and budget objectives resulting in bonus earnings year after year.

Highlights:

• Forecasting
• Western Region
• Sales Management
• IRI
• Broker Management
• Consumer Products
• P&L management
• Syndicated Data